How Do Janover Pro and Relip Compare?

There are a number of different digital solutions for debt brokers out there. Most of the comparisons I've written to date have focused on ones that I'd (more or less) classify as a competitor to Janover Pro — or in some cases (see: Lendio's article) a competitor for brokers in general.

With today's analysis, you'll see this isn't really the case here with Relip. Relip aims to solve a different business challenge for lenders and brokers — finding leads. Although Relip's aimed more at residential (that is, 1- to 4-unit) properties, they can likely be complementary to Janover Pro in connecting your clients with better financing.

Core Purpose

Janover Pro provides you with a comprehensive platform for managing your entire lending operation, from deal sourcing through closure. Relip focuses on lead generation, helping brokers and lenders acquire new borrower relationships, particularly in the residential space.

Primary Focus

With Janover Pro, you get tools designed specifically for commercial real estate lending, with access to thousands of lenders across all commercial real estate categories. Relip emphasizes residential lending leads, particularly for hard money, fix & flip, and rental loans, though they mention some commercial and SBA capabilities.

Business Solution

Janover Pro empowers you to scale your existing business through better deal management and lender relationships. Relip aims to grow your business through lead generation, using data-driven marketing to connect you with potential borrowers.

Platform Capabilities

As a Janover Pro user, you access professional tools for lender search, deal shopping, and offering memorandum creation, managing deals from start to finish. Relip's service centers on marketing and lead delivery, focusing on the front end of your lending business.

Deal Types

Janover Pro equips you to handle the full spectrum of commercial real estate debt transactions, from major properties to business loans. Relip's highlighted deals suggest a strong concentration in residential lending, particularly smaller-scale projects like fix & flip properties.

Technology Approach

Through Janover Pro, you get a complete deal management ecosystem integrated with market intelligence and lender relationships. As I've now said a couple times, Relip employs technology primarily for lead generation and marketing automation.

Market Position

Janover Pro serves as an end-to-end platform for building and scaling a commercial real estate lending business. Relip positions itself as a marketing partner, helping generate qualified leads for lending professionals. Both can have considerable value, depending on you and your brokerage's focus.

Value Proposition

Using Janover Pro, you strengthen your entire lending operation with professional tools and lender relationships. Relip focuses on solving one specific challenge: bringing new potential borrowers to your business through targeted marketing.

Complementary Use Cases

For brokers looking to both generate leads and efficiently manage deals, these platforms could work together. You might use Relip to attract new residential and small-scale commercial borrowers, then leverage Janover Pro's comprehensive toolkit to evaluate lending options and manage these deals through to closure. This combination could be particularly valuable if you're looking to grow your pipeline while maintaining efficient deal management processes.